{"store":{"baseInfo":{"podcastTitle":"Marketing Perspektivet","slug":"perspektivet","podcastDescription":"Den digitale verden bevæger sig ofte hurtigere, end det er til at følge med i. \nSå i Marketing Perspektivet giver vi dig lige præcis det: Perspektivet. På nyheder, tendenser, viden og spekulationer fra marketinguniverset.\nDine værter er Tobias Thaastrup-Leth og Daniel Probst Bordignon.","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/16070676/Perspektivet_logo_2000x2000-02_i7rxu7.jpg","podcastShareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/16070676/Perspektivet_logo_2000x2000-02_i7rxu7_1200x628.jpg?s=1ff8f2f42ef7a3faa1db024bcac870e9&e=jpg","podcastUrl":"https://perspektivet.podbean.com","podcastCanSearched":true,"feedUrl":"https://feed.podbean.com/perspektivet/feed.xml","theme":"focuspod","podcastDeepLink":"https://www.podbean.com/pu/pbblog-htep9-f53814","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":33,"gmtAdjustment":"GMT+01:00","useDaylightTime":1,"value":1,"text":"(GMT+01:00) Brussels, Copenhagen, Madrid, Paris","daylightStartTime":"Second Sunday Of March +2 Hours","daylightEndTime":"First Sunday Of November +2 Hours","timezone":"Europe/Brussels"},"podcastDownloads":null,"totalEpisodes":16,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"GENERAXION","engagementStatsBaseUrl":null,"shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-htep9-f53814-playlist","language":"en","sensitivitySessionExpireTime":86400,"podcastApps":[{"name":"Apple Podcasts","link":"https://podcasts.apple.com/us/podcast/marketing-perspektivet/id1685859052","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/apple-podcast.png","title":null},{"name":"Podbean App","link":"https://r4j68.app.goo.gl/?link=https%3A%2F%2Fperspektivet.podbean.com%3Faction%3DopenPodcast%26podcastId%3Dpbblog16070676%26podcastIdTag%3Dhtep9&dfl=https%3A%2F%2Fperspektivet.podbean.com&utm_campaign=pb_web&utm_source=podbean_web&utm_medium=dlink&imv=670&amv=530&isi=973361050&ibi=com.podbean.app.podcast&ipbi=com.podbean.app.podcast&apn=com.podbean.app.podcast","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null},{"name":"Spotify","link":"https://open.spotify.com/show/5Iu426cRKky2kgaLtRB82L","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/spotify.png","title":null},{"name":"Amazon Music","link":"https://music.amazon.com/podcasts/9cc5471a-3418-427b-9257-3023943b4932","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/AmazonMusic.png","title":null}],"components":{"base":[{"id":"MainStyle","val":"dark"},{"id":"Font","val":"Arial"},{"id":"SecondaryFont","val":"Arial"},{"id":"PlayerColor","val":"#FF2C2C"},{"id":"PlayerStyle","val":"player2"},{"id":"PlayerWave","val":"show"},{"id":"Favicon","val":null},{"id":"CookiesNotice","val":"hide"},{"id":"CookiesNoticeContent","val":"

Cookies Notice

This website uses cookies to improve your experience while you navigate through the website. By using our website you agree to our use of cookies.

"}],"home-header":[{"id":"HomeHeaderTextColor","val":"#ffffff"},{"id":"BackgroundImage","val":"https://mcdn.podbean.com/mf/web/vetp86/Hero_Thumbnail-10.jpg"},{"id":"BackgroundImageForMobile","val":"https://mcdn.podbean.com/mf/web/tajst3/Hero_Thumbnail-08.jpg"}],"page-header":[{"id":"PageHeaderTextColor","val":"#ffffff"},{"id":"SecondaryPageBackgroundImage","val":"/assets/focuspod-banner-dark.jpg"},{"id":"SecondaryPageBackgroundImageForMobile","val":null}],"episode-list":[{"id":"EpisodeListType","val":"list"},{"id":"EpisodesPerPage","val":8},{"id":"EpisodeStats","val":"show"}],"navigation":[{"id":"NavigationFontColor","val":"#FFFFFF"},{"id":"NavigationBackgroundColor","val":"#000000"},{"id":"NavigationSearch","val":"hide"},{"id":"NavigationLinks","val":[{"id":"Home","type":"Link","value":"/","text":"Marketing Perspektivet Podcast","subitems":[]},{"id":"29d90678-81ce-3d7e-b4de-d5cf9f64eb80","type":"Link","value":"https://www.generaxion.com/dk/","text":"Hvem er Generaxion?","subitems":[]}]}],"footer":[{"id":"FooterType","val":"Footer1"},{"id":"FooterFontColor","val":"#ffffff"},{"id":"FooterBackgroundColor","val":"#000000"},{"id":"FooterCopyright","val":"Copyright 2024 All rights reserved."},{"id":"SocialMediaLinks","val":{"facebook_username":"generaxiondigital","twitter_username":"","instagram_username":"generaxiondigital/","youtube_username":"","linkedin_username":"generaxiondigital/"}}],"customize-container1":[],"customize-container2":[{"id":"ComponentImageText-1","val":{"ComponentFontColor":"#ffffff","ComponentBackgroundColor":"#242424","ComponentImage":"https://mcdn.podbean.com/mf/web/ak8rxb/Perspektivet_logo-01.jpg","ComponentContent":"

Din nye marketing podcast

I Marketing Perspektivet går Tobias og Daniel fra GENERAXION i dybden med alt, der rykker på sig i den digitale verden. Lige fra tekniske SEO tips til fascinationer af Metaverse og AI.

Marketing Perspektivet kan høres på din foretrukne streaming tjeneste.

"}}]},"allLinks":[],"mainStylesDefaultSettings":null,"defaultCustomizeComponents":null,"scripts":[],"metas":null,"appConfig":{"package":"com.podbean.app.podcast","app_store_id":973361050,"app_name":"Podbean","scheme":"podbean"},"customizeCss":null,"canEditCss":null,"enableJsCodeInCustomizeContent":false,"enabledIframeCodeInCustomizeContent":true,"sectionMaxCount":10,"enableEditorLink":true,"enableEditCookiesNotice":true,"siteRedirectToFeed":false,"podcatcherRssUrl":null,"showFeed":true,"showTopBar":true,"enableWebSiteLike":null,"organizationName":null,"organizationPageLink":null},"backToListUrl":"/","tinymceLoaded":false,"listEpisodes":[],"userLikedEpisodes":[],"topBarIframeLoaded":false,"listTotalCount":0,"listTotalPage":0,"listPage":0,"listType":"all","listValue":"","listName":"","pageLoading":false,"apiBaseUrl":"https://perspektivet.podbean.com","apiCommonParams":{"t":"67404d29","clientSignature":"25c5a6bdec530c67d54f389b84975380","u":null,"customizing":null},"apiCommonHeaders":{},"comments":[],"commentsTotalCount":0,"commentsTotalPage":0,"commentsPage":1,"commentEpisodeId":"pb24121166-m57x2","episode":{"id":"pb24121166","idTag":"m57x2","title":"Du kan bruge AI i dine Google Ads","logo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog16070676/Thumbnail_15_9fip2j_300x300.jpg","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/ep-logo/pbblog16070676/Thumbnail_15_9fip2j_1200x628.jpg?s=c09bdbb98306ba7c99209f6792fbba1d&e=jpg","largeLogo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog16070676/Thumbnail_15_9fip2j.jpg","previewContent":null,"content":"

AI er kommet for at blive. Og med det rette værktøj, kan det måske løfte dine Google Ads til nye højder. Værktøjet hedder Performance Max - men hvad kan det helt præcist?

I dette afsnit af Marketing Perspektivet giver Tobias og Daniel dig en gennemgang af, hvordan Performance Max egentlig fungerer.

","publishTimestamp":1728608400,"duration":874,"mediaUrl":"https://mcdn.podbean.com/mf/web/trm89mjupm6q6fvs/15_master.mp3","mediaType":"audio/mpeg","shareLink":"https://admin5.podbean.com/embed.html?id=pb-m57x2-1700f4e","likedCount":0,"deepLink":"https://www.podbean.com/ew/pb-m57x2-1700f4e","transcriptUrl":null,"permalink":"/e/du-kan-bruge-ai-i-dine-google-ads/","downloadLink":"https://www.podbean.com/site/EpisodeDownload/PB1700F4EM57X2","fallbackResource":null,"fallbackResourceMimetype":null,"downloadCount":195,"status":"publish","hasMoreContent":false,"chaptersUrl":null},"episodeShareLink":null,"deepLink":"https://www.podbean.com/ew/pb-m57x2-1700f4e","playlist":{"episodes":[],"current":0,"start":0,"stop":0,"playing":true,"playerLoading":true,"playbackRate":1,"playbackRateIndex":1},"toasts":[],"confirm":null,"customizeEditorFormZIndex":999,"lastRequestTime":null,"validateChangesOnBeforeunload":true,"windowWidth":1000,"VITE_FS1_CDN_URL_PREFIX":"https://pbcdn1.podbean.com/fs1","reloadStats":false},"episode":{"id":"pb24121166","idTag":"m57x2","title":"Du kan bruge AI i dine Google Ads","logo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog16070676/Thumbnail_15_9fip2j_300x300.jpg","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/ep-logo/pbblog16070676/Thumbnail_15_9fip2j_1200x628.jpg?s=c09bdbb98306ba7c99209f6792fbba1d&e=jpg","largeLogo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog16070676/Thumbnail_15_9fip2j.jpg","previewContent":null,"content":"

AI er kommet for at blive. Og med det rette værktøj, kan det måske løfte dine Google Ads til nye højder. Værktøjet hedder Performance Max - men hvad kan det helt præcist?

I dette afsnit af Marketing Perspektivet giver Tobias og Daniel dig en gennemgang af, hvordan Performance Max egentlig fungerer.

Du kan bruge AI i dine Google Ads

Comments (0)