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Podcasten for dig, der ikke har tid til lange forelæsninger, men stadig vil være helt skarp på digital marketing og AI.

Tobias Thaastrup-Leth, Digital Innovation Lead hos Generaxion, giver dig hver uge et kvarters konkret indsigt og perspektiv på alt det, der rører sig i branchen - fra Google og SoMe Ads til branding og vibe coding.

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Cookies Notice

This website uses cookies to improve your experience while you navigate through the website. By using our website you agree to our use of cookies.

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Se mere på:

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$\"Spotify\"$ $\"Apple$

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I fjerde afsnit af Perspektivet drøfter Tobias og Daniel et spørgsmål, der har udfordret digital markedsføring siden begyndelsen: skal man fokusere på langsigtet branding - eller kortsigtet målbar markedsføring? Svaret er \"begge\", men vejen dertil er ikke helt så enkel. Især ikke, når man sammenligner med markedsføringens største giganter.

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